Professor Vijay Mehrotra serves as a professor of Business Analytics at the University of San Francisco, where he has recently developed an innovative module for his MBA students that is focused on Customer Success Management (the first such academic program in the world). He also leads the Business Analytics concentration within USF's MBA program and teaches courses in Business Analytics, Predictive Modeling, and Data Mining.

Since 1992, he has been active in the world of analytics, technology, management, and innovation.  Prior to becoming a professor, he spent more than a decade working full-time in Silicon Valley as an analytics consultant, entrepreneur, and executive.  Since 2010, his column “Analyze This!” has been published in every edition of Analytics magazine. In addition to his teaching and research, he regularly advises and invests in early-stage technology start-ups and consults with companies large and small on their use of data and models. In addition, he regularly performs as a public storyteller at venues across the San Francisco Bay Area. 

Professor Mehrotra holds a PhD in Management Science and Engineering from Stanford University, a BA in Mathematics, Economics, and English from St. Olaf College, season tickets to the San Francisco Giants, and very few grudges. His personal motto is “Get to Know Me and Something Will Happen.”